International digital marketing information by subscription. Webcertain Know-How, Analytics, Projects & CMS

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Croatia

Country Guides

Webcertain Search And Social Report 2020: Croatia

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United Kingdom

Country Guides

Webcertain Search And Social Report 2020: UK

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United States

Country Guides

Webcertain Search And Social Report 2020: US

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United Kingdom

Country Guides

Webcertain Search And Social Report 2018: UK

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United Kingdom

News

Bing launches intelligent answers in UK

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United States

News

Only 6% of US companies prepared for GDPR

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United States

Video

How will net neutrality changes affect the US?

by Jens Kuhn

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United States

News

88% of Americans research online then buy in-store

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United Kingdom

News

Smartphones are top device for mcommerce in UK

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United States

News

Search engines increasingly important for ecommerce

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United Kingdom

News

Many Companies Unprepared For GDPR

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United States

News

Celebrity Endorsements Have A Negative Impact

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United States

News

US Display Advertising To Grow 70% In Next 4 Years

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United States

News

Facebook Usage Falls Dramatically In The US

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United States

News

Bing Launches Black Friday Flyer Ads

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Canada

News

Amazon Launches Echo Smart Speakers In Canada

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United States

News

Snapchat Adds Context Cards To Adverts

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United States

News

Google Most Likely Company To Exist In 50 Years

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United States

News

Travel Loyalty Programmes Are Very Popular In US

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Online marketing tactics for you

Paid Media

Video

Webinar: Search marketing in South Korea

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Paid Media

Slides

Search marketing in South Korea

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Localisation

How To Guides

7 key tools for translation quality assurance

by Samantha Brazel

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Localisation

Video

Webinar: How to succeed online in South Korea

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Localisation

Slides

How to succeed online in South Korea

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Localisation

Video

Webinar: How to leverage translation memory

by Siyuan Huang

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Localisation

Slides

How to leverage translation memory

by Siyuan Huang

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Paid Media

Video

Webinar: Why you shouldn't translate keywords and ads

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Paid Media

Slides

Why you shouldn't translate keywords and ads

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Content Marketing

How To Guides

How manufacturers can use storytelling on social media

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Localisation

How To Guides

Translation, localisation, transcreation, copywriting

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Content Marketing

How To Guides

The impact of false friends on online content

by Webcertain Content

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Content Marketing

How To Guides

YouTube marketing - Part 4

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Content Marketing

How To Guides

YouTube marketing - Part 3

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Content Marketing

How To Guides

The importance of images in content marketing

by Bryan Sutton

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Social

Video

Webinar: Social media strategy for Russia

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Social

Slides

Social media strategy for Russia

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Social

How To Guides

A guide to advertising on Facebook

by Webcertain Social

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Localisation

How To Guides

A guide to buying technical translation

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Content Marketing

How To Guides

A guide to international multichannel marketing

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Test yourself and get a certificate

Certification

Quiz: Key tools for translation quality assurance

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Certification

Quiz: How manufacturers can use storytelling on social media

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Certification

Quiz: To translate, localise, transcreate or copywrite?

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Certification

Quiz: False friends in online content

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Quiz: YouTube video production

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Certification

Quiz: YouTube video pre-production

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Quiz: Images in content marketing

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Certification

Quiz: Advertising on Facebook

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Certification

Quiz: Buying technical translation

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Certification

Quiz: International multichannel marketing

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Certification

Quiz: How to achieve high-quality translations

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Certification

Quiz: Content marketing in the technology sector

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Certification

Quiz: Digital marketing in Russia

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Certification

Quiz: Social selling on LinkedIn

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Certification

Quiz: Buying marketing translation

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Quiz: How to plan and execute a successful webinar

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Quiz: Terminology management for translation

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Quiz: How to prioritise your global social media budget

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Certification

Quiz: How to work with micro-influencers in B2B marketing

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Certification

Quiz: How to prioritise global social media budgets

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All about China

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Targeting China: An action plan to bring online success

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Slides

Targeting China: An action plan to bring online success

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Digital marketing insights for China in 2020

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Slides

How to run effective search campaigns in China

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Video

Webinar: How to run effective search campaigns in China

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Video

Webinar: Using WeChat to grow sales in China

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Slides

Using WeChat to grow sales in China

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Country Guides

Webcertain Search And Social Report 2020: China

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Video

Webinar: How to succeed online in China

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Slides

How to succeed online in China

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How To Guides

A guide to mobile marketing in China

by Annick Marcellin

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Video

Why you need to be on WeChat when targeting China

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Video

Opening a Baidu advertising account: What you’ll need

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Slides

China: Opportunities in B2B on WeChat

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Country Guides

Webcertain Search And Social Report 2018: China

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News

Google launches AR tech in China

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News

Baidu AI can mimic voices after 1 minute of training

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News

WeChat usage explodes over Chinese New Year

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News

Baidu had a strong Q4 2017

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News

China clamps down on VPNs in censorship push

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SEO for you

Slides

Search marketing in Russia

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Video

Webinar: Search marketing in Russia

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Video

Cultural dimensions and global digital marketing

by Brian O'Flynn

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Video

How to build better links than your competitors

by James Brockbank

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Video

Targeting China: An action plan to bring online success

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Video

Google is your new homepage and it's very geo-sensitive

by Jason Barnard

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Video

Setting up a global SEO team that fits your budget

by Nitin Manchanda

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Video

Q&A with Google

by John Müller

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Slides

Cultural dimensions and global digital marketing

by Brian O'Flynn

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Slides

How to build better links than your competitors

by James Brockbank

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Slides

Targeting China: An action plan to bring online success

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Slides

Google is your new homepage and it's very geo-sensitive

by Jason Barnard

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Slides

Setting up an global SEO team that fits your budget

by Nitin Manchanda

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Video

Digital marketing insights for Russia in 2020

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Video

6 search engines that are challenging Google

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Slides

How to run effective search campaigns in China

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Video

Webinar: How to run effective search campaigns in China

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Video

Why is website speed so important?

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Video

What can you learn from an SEO gap analysis?

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Country Guides

Webcertain Search And Social Report 2020: Argentina

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Taking a look at United Kingdom

Country Guides

Webcertain Search And Social Report 2020: UK

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Country Guides

Webcertain Search And Social Report 2018: UK

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News

Bing launches intelligent answers in UK

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News

Smartphones are top device for mcommerce in UK

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News

Many Companies Unprepared For GDPR

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News

Global Opportunities For UK Retailers This Black Friday

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News

Free Delivery Important To UK Online Shoppers

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News

The Key Areas UK Ecommerce Sites Must Improve

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News

UK Ad Group Calls For Ad Measurement Standardisation

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News

UK Ecommerce Rose By Nearly 18% In 2016

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News

UK Proposes New Right To Be Forgotten Law

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News

British Vogue Starts Using Snapchat

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News

Digital Accounts For Over 50% Of UK Media Ad Spend

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News

Amazon Is The UK's Most Trusted Retailer

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News

UK Proposes New ATOL Law To Improve Digital Regulation

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News

Tesco To Introduce One-Hour Delivery Service

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News

Brexit Slowing UK Ad Spend

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News

UK Christmas Shopping Peaks Set For November

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News

UK Groceries E-Shoppers Want Country Of Origin Info

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News

UK Online Groceries Sector To See Strong Growth

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Let's review Content Marketing

How To Guides

How manufacturers can use storytelling on social media

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How To Guides

The impact of false friends on online content

by Webcertain Content

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How To Guides

YouTube marketing - Part 4

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How To Guides

YouTube marketing - Part 3

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How To Guides

The importance of images in content marketing

by Bryan Sutton

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How To Guides

A guide to international multichannel marketing

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How To Guides

Content marketing in the technology sector

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Video

Intent-based content optimisation for global companies

by Kathryn Parsons

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Slides

Intent-based content optimisation for global companies

by Kathryn Parsons

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How To Guides

How to plan and execute a successful webinar

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How To Guides

YouTube marketing - Part 2

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Video

Why to regularly maintain your WordPress website

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How To Guides

A guide to mobile marketing in China

by Annick Marcellin

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Video

Gamification as an essential part of content marketing

by Becky Simms

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Video

Video translation: The three main options explained

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Video

Why a good logo is worth 1,000 words for your business

by Patricia Paladini Adell

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Video

Lessons learnt and best practices in global readiness

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Video

Global content for local customer experiences

by Bruno Herrmann

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Slides

Lessons learnt and best practices in global readiness

by Patricia Paladini Adell

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Slides

Gamification as an essential part of content marketing

by Becky Simms

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United States in more detail

Country Guides

Webcertain Search And Social Report 2020: US

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News

Only 6% of US companies prepared for GDPR

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Video

How will net neutrality changes affect the US?

by Jens Kuhn

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News

88% of Americans research online then buy in-store

View

News

Search engines increasingly important for ecommerce

View

News

Celebrity Endorsements Have A Negative Impact

View

News

US Display Advertising To Grow 70% In Next 4 Years

View

News

Facebook Usage Falls Dramatically In The US

View

News

Bing Launches Black Friday Flyer Ads

View

News

Snapchat Adds Context Cards To Adverts

View

News

Google Most Likely Company To Exist In 50 Years

View

News

Travel Loyalty Programmes Are Very Popular In US

View

News

Ecommerce To Dominate US Holiday Shopping 2017

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News

US Holiday Spend To Reach Record Levels

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News

Research Reveals US Search Advertising Landscape

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News

US Mobile Payments Market Predictions

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News

Facebook Rolls Out New Video Platform

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News

Social Advertising Has Little Impact On Conversions

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News

Bing Opens Dynamic Search Ads To All US Advertisers

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News

Aldi Launches Grocery Delivery Service In US

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Learning about Social

Video

Webinar: Social media strategy for Russia

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Slides

Social media strategy for Russia

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How To Guides

A guide to advertising on Facebook

by Webcertain Social

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Video

4 countries where social media isn’t what you’d expect

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How To Guides

A guide to social selling for international businesses

by Anlieka Marconi

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Video

How Facebook usage differs around the world in 2020

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Video

How Twitter usage differs around the world in 2020

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How To Guides

How to prioritise your global social media budget

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Video

Webinar: Global strategy tips for organic social media

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Slides

Global strategy tips for organic social media

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Video

Webinar: Using WeChat to grow sales in China

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Slides

Using WeChat to grow sales in China

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How To Guides

How to work with micro-influencers in B2B marketing

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Video

Webinar: How to prioritise global social media budgets

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Video

Webinar: How to use social selling for global growth

by Anlieka Marconi

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Video

International online reputation management

by Chris Silver Smith

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Video

Why you need to be on WeChat when targeting China

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Video

How to win friends and influencers internationally

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Video

Why to conduct market research before expanding

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Video

Why it's important to conduct persona research

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Time to look at Indonesia

News

Google Tests Search Lite App For Slow Connections

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News

Path Maintains Strong Position In Indonesia

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News

Indonesian Ecommerce Site Cipika To Close Down

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News

Cash-On-Delivery Reins Supreme In Indonesia

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News

Ecommerce In Indonesia Starts On Desktop

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News

Taxi App Grab Acquires Payments Service Kudo

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News

Digital Advertising To Soar In Indonesia In 2017

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News

Indonesians Check Emails For Ecommerce Promotions

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News

Indonesia Has World's Fastest Growing Online Population

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News

Influencer Marketing A Successful Strategy In Indonesia

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News

Indonesia Introduces Right To Be Forgotten Law

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News

BlackBerry Announces Indonesian Expansion Plans

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News

Indonesia To Lead Asia Pacific Mobile Market By 2020

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The secrets of eCommerce

Video

8 countries with local e-commerce sites

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Video

The secret to boosting your Amazon sales

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Video

Harnessing Amazon PPC for global growth

by Julia Munder

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How To Guides

How hotels can increase direct online bookings

by David Sanchez

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Video

Using automated bidding strategies for global expansion

by Sven O. Wilhelm

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Video

Scaling PR and link building internationally

by Dominik Schwarz

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News

Yandex and Sberbank to launch e-commerce site Beru

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News

New Bing Shopping Campaigns features rolled out

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Video

Amazon marketing: Tips and tactics for success

by Gil Lang

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Video

The challenges of currency management in travel

by Antonio Rami

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News

M-commerce to grow strongly in 2018

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News

Ecommerce taxes coming to South East Asia

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News

Fitbit launches mobile payments solution Fitbit Pay

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News

Ecommerce behaviour on Amazon revealed

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News

Alibaba to help French businesses sell in China

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News

Ecommerce in Finland on the increase

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News

88% of Americans research online then buy in-store

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News

India is world's fastest growing mobile payments market

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News

Taobao's fight against counterfeit goods in 2017

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News

Smartphones are top device for mcommerce in UK

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Latest guides

How To Guides

7 key tools for translation quality assurance

by Samantha Brazel

View

How To Guides

How manufacturers can use storytelling on social media

View

How To Guides

Translation, localisation, transcreation, copywriting

View

How To Guides

The impact of false friends on online content

by Webcertain Content

View

How To Guides

YouTube marketing - Part 4

View

How To Guides

YouTube marketing - Part 3

View

How To Guides

The importance of images in content marketing

by Bryan Sutton

View

How To Guides

A guide to advertising on Facebook

by Webcertain Social

View

How To Guides

A guide to buying technical translation

View

How To Guides

A guide to international multichannel marketing

View

How To Guides

How to achieve high-quality translations

View

How To Guides

Content marketing in the technology sector

View

How To Guides

A guide to social selling for international businesses

by Anlieka Marconi

View

How To Guides

A guide to buying marketing translation

View

How To Guides

How to plan and execute a successful webinar

View

How To Guides

A guide to terminology management for translation

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How To Guides

How to prioritise your global social media budget

View

How To Guides

How to work with micro-influencers in B2B marketing

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How To Guides

YouTube marketing - Part 2

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How To Guides

A guide to search and display advertising on Google

by Valeria D'amato

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Croatia in focus

Country Guides

Webcertain Search And Social Report 2020: Croatia

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Understanding Paid Media

Video

Webinar: Search marketing in South Korea

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Slides

Search marketing in South Korea

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Video

Webinar: Why you shouldn't translate keywords and ads

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Slides

Why you shouldn't translate keywords and ads

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Video

Adapting global paid search strategies in tough times

by Rachael Harker

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Video

Using automation to drive growth in paid performance

by David Merrifield

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Slides

Adapting global paid search strategies in tough times

by Rachael Harker

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Slides

Using automation to drive growth in paid performance

by David Merrifield

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Video

How to write ads for international markets

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How To Guides

A guide to search and display advertising on Google

by Valeria D'amato

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Video

Why you should advertise your products on Amazon

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Video

Conversion rate optimisation can boost your performance

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Video

Opening a Naver advertising account: What you’ll need

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Video

How Google lead form extensions can boost conversions

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Video

Going beyond tech to drive digital asset optimisation

by Daniel Smulevich

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Video

How to run PPC campaigns on Baidu, Yandex and Naver

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Video

Why creatives are so important for banner ads

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Video

The benefits of PPC ad localisation

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Video

Opening a Baidu advertising account: What you’ll need

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Video

Why it’s important to run regular search query reports