International digital marketing information by subscription. Webcertain Know-How, Analytics, Projects & CMS

View

China

How To Guides

Weibo glossary: Help to get you started

View

Mexico

Country Guides

A guide to digital marketing in Mexico

View

Canada

Country Guides

Online consumer behaviour report: Canada

View

China

Country Guides

Online consumer behaviour report: China

View

India

Country Guides

Online consumer behaviour report: India

View

Mexico

Country Guides

Online consumer behaviour report: Mexico

View

South Korea

Country Guides

Online consumer behaviour report: South Korea

View

South Korea

Video

Webinar: Social media strategy for South Korea

View

South Korea

Slides

Social media strategy for South Korea

View

South Korea

Video

Webinar: Search marketing in South Korea

View

South Korea

Slides

Search marketing in South Korea

View

South Korea

Video

Webinar: How to succeed online in South Korea

View

South Korea

Slides

How to succeed online in South Korea

View

China

Video

Targeting China: An action plan to bring online success

View

China

Slides

Targeting China: An action plan to bring online success

View

India

Video

Digital marketing insights for India in 2020

View

Mexico

Video

Digital marketing insights for Mexico in 2020

View

China

Video

Digital marketing insights for China in 2020

View

China

Slides

How to run effective search campaigns in China

View

Online marketing tactics for you

Social

How To Guides

A guide to KOC marketing in China

View

Localisation

How To Guides

A guide to translation in the education sector

View

Social

How To Guides

Storytelling on social media for the education sector

View

Social

Video

Webinar: International social media strategy for 2021

View

Social

Slides

International social media strategy for 2021

View

Paid Media

Video

Webinar: International paid search strategy for 2021

by Feras Qasas

View

Paid Media

Slides

International paid search strategy for 2021

by Feras Qasas

View

Social

How To Guides

Weibo glossary: Help to get you started

View

Localisation

How To Guides

A guide to translation memory and CAT tools

View

Social

How To Guides

A guide to WeChat for business

View

Localisation

Video

Webinar: Search and social strategy for the Middle East

View

Localisation

Slides

Search and social strategy for the Middle East

View

Social

Video

Webinar: Why B2B brands should advertise on Pinterest

View

Social

Slides

Why B2B brands should advertise on Pinterest

View

Localisation

Country Guides

A guide to digital marketing in France

by Cécile Bonleu-Pastore

View

Localisation

Video

Webinar: How to succeed online in the Middle East

View

Localisation

Slides

How to succeed online in the Middle East

View

Social

Video

Webinar: Why B2C brands should advertise on Pinterest

View

Social

Slides

Why B2C brands should advertise on Pinterest

View

Localisation

Country Guides

A guide to digital marketing in Mexico

View

Test yourself and get a certificate

Certification

Quiz: KOC marketing in China

View

Certification

Quiz: Storytelling on social media for the education sector

View

Certification

Quiz: Translation in the education sector

View

Certification

Quiz: Weibo glossary

View

Certification

Quiz: Translation memory and CAT tools

View

Certification

Quiz: WeChat for business

View

Certification

Quiz: Digital marketing in France

View

Certification

Quiz: Digital marketing in Mexico

View

Certification

Quiz: How to set goals and measure results in B2B

View

Certification

Quiz: Lead generation campaigns on social media

View

Certification

Quiz: Conversion rate optimisation

View

Certification

Quiz: Audio-visual translation

View

Certification

Quiz: Key tools for translation quality assurance

View

Certification

Quiz: How manufacturers can use storytelling on social media

View

Certification

Quiz: To translate, localise, transcreate or copywrite?

View

Certification

Quiz: False friends in online content

View

Certification

Quiz: YouTube video production

View

Certification

Quiz: YouTube video pre-production

View

Certification

Quiz: Images in content marketing

View

Certification

Quiz: Advertising on Facebook

View

All about United Kingdom

Country Guides

Online consumer behaviour report: UK

View

Country Guides

Webcertain Search And Social Report 2020: UK

View

Country Guides

Webcertain Search And Social Report 2018: UK

View

News

Bing launches intelligent answers in UK

View

News

Smartphones are top device for mcommerce in UK

View

News

Many Companies Unprepared For GDPR

View

News

Global Opportunities For UK Retailers This Black Friday

View

News

Free Delivery Important To UK Online Shoppers

View

News

The Key Areas UK Ecommerce Sites Must Improve

View

News

UK Ad Group Calls For Ad Measurement Standardisation

View

News

UK Ecommerce Rose By Nearly 18% In 2016

View

News

UK Proposes New Right To Be Forgotten Law

View

News

British Vogue Starts Using Snapchat

View

News

Digital Accounts For Over 50% Of UK Media Ad Spend

View

News

Amazon Is The UK's Most Trusted Retailer

View

News

UK Proposes New ATOL Law To Improve Digital Regulation

View

News

Tesco To Introduce One-Hour Delivery Service

View

News

Brexit Slowing UK Ad Spend

View

News

UK Christmas Shopping Peaks Set For November

View

News

UK Groceries E-Shoppers Want Country Of Origin Info

View

SEO for you

Slides

Triggering and improving your knowledge panel

View

Slides

Set up an international SEO team that fits your budget

by Nitin Manchanda

View

Slides

Missed opportunities in international search

by Bill Hunt

View

Slides

How to deliver a successful global migration

by Gunter Gabriel

View

Slides

Making Google Analytics work for you

by Colleen Harris

View

Video

Triggering and improving your knowledge panel

View

Video

Set up an international SEO team that fits your budget

by Nitin Manchanda

View

Video

Missed opportunities in international search

by Bill Hunt

View

Video

How to deliver a successful global migration

by Gunter Gabriel

View

Video

Making Google Analytics work for you

by Colleen Harris

View

Video

International SEO panel discussion

by Andy Atkins Krüger

View

Video

Q&A session with Google

by Gary Illyes

View

Video

Webinar: Knowledge panels around the world

View

Slides

Knowledge panels around the world

View

Slides

Search marketing in Russia

View

Video

Webinar: Search marketing in Russia

View

Video

Cultural dimensions and global digital marketing

by Brian O'Flynn

View

Video

How to build better links than your competitors

by James Brockbank

View

Video

Targeting China: An action plan to bring online success

View

Video

Google is your new homepage and it's very geo-sensitive

View

Taking a look at India

Country Guides

Online consumer behaviour report: India

View

Video

Digital marketing insights for India in 2020

View

Country Guides

Webcertain Search And Social Report 2020: India

View

Country Guides

Webcertain Search And Social Report 2018: India

View

News

Google launches SEO Snippets in Hindi

View

News

India is world's fastest growing mobile payments market

View

News

Online shopping behaviours in India

View

News

Paytm And WhatsApp Battle It Out In India

View

News

Amazon Winning India's Ecommerce Battle

View

News

India Rejects Proposed Ecommerce Rules From WTO

View

News

Google Tez Mobile Payments App Launches In India

View

News

Zara To Launch Ecommerce Site In India

View

News

Coca-Cola Wants To Make India Its Third Largest Market

View

News

Alibaba And Amazon Back Indian Online Grocery Companies

View

News

Amazon Pay Enters Indian Digital Wallet Market

View

News

Google Voice Search Adds 8 Indian Languages

View

News

Indian Mobile Users Want Customised Online Adverts

View

News

Digital Travel Sales In India To Hit $22.5 Billion

View

News

Tencent To Introduce 'Blue Packets' In India

View

News

Paytm To Launch Messaging Service To Battle WhatsApp

View

Let's review Content Marketing

How To Guides

How manufacturers can use storytelling on social media

View

How To Guides

The impact of false friends on online content

by Webcertain Content

View

How To Guides

YouTube marketing - Part 4

View

How To Guides

YouTube marketing - Part 3

View

How To Guides

The importance of images in content marketing

by Bryan Sutton

View

How To Guides

A guide to international multichannel marketing

View

How To Guides

Content marketing in the technology sector

View

Video

Intent-based content optimisation for global companies

by Kathryn Parsons

View

Slides

Intent-based content optimisation for global companies

by Kathryn Parsons

View

How To Guides

How to plan and execute a successful webinar

View

How To Guides

YouTube marketing - Part 2

View

Video

Why to regularly maintain your WordPress website

View

Video

Gamification as an essential part of content marketing

by Becky Simms

View

Video

Video translation: The three main options explained

View

Video

Why a good logo is worth 1,000 words for your business

by Patricia Paladini Adell

View

Video

Lessons learnt and best practices in global readiness

View

Video

Global content for local customer experiences

by Bruno Herrmann

View

Video

Scaling content marketing for global audiences

by Leona Frank

View

Video

Webinar for B2B product marketers

by Maja Morawska

View

Video

Scaling PR and link building internationally

by Dominik Schwarz

View

China in more detail

How To Guides

A guide to KOC marketing in China

View

How To Guides

Weibo glossary: Help to get you started

View

Country Guides

Online consumer behaviour report: China

View

Video

Targeting China: An action plan to bring online success

View

Slides

Targeting China: An action plan to bring online success

View

Video

Digital marketing insights for China in 2020

View

Slides

How to run effective search campaigns in China

View

Video

Webinar: How to run effective search campaigns in China

View

Video

Webinar: Using WeChat to grow sales in China

by César Gonçalves

View

Slides

Using WeChat to grow sales in China

by César Gonçalves

View

Country Guides

Webcertain Search And Social Report 2020: China

View

Video

Webinar: How to succeed online in China

View

Slides

How to succeed online in China

View

Video

Why you need to be on WeChat when targeting China

View

Video

Opening a Baidu advertising account: What you’ll need

View

Country Guides

Webcertain Search And Social Report 2018: China

View

News

Google launches AR tech in China

View

News

Baidu AI can mimic voices after 1 minute of training

View

News

WeChat usage explodes over Chinese New Year

View

News

Baidu had a strong Q4 2017

View

Learning about eCommerce

Slides

How to pivot during crisis and return stronger for SMEs

by Julia Munder

View

Video

How to pivot during crisis and return stronger for SMEs

by Julia Munder

View

Video

8 countries with local e-commerce sites

View

Video

The secret to boosting your Amazon sales

View

Video

Harnessing Amazon PPC for global growth

by Julia Munder

View

Video

Using automated bidding strategies for global expansion

by Sven O. Wilhelm

View

Video

Scaling PR and link building internationally

by Dominik Schwarz

View

News

Yandex and Sberbank to launch e-commerce site Beru

View

News

New Bing Shopping Campaigns features rolled out

View

Video

Amazon marketing: Tips and tactics for success

by Gil Lang

View

Video

The challenges of currency management in travel

by Antonio Rami

View

News

M-commerce to grow strongly in 2018

View

News

Ecommerce taxes coming to South East Asia

View

News

Fitbit launches mobile payments solution Fitbit Pay

View

News

Ecommerce behaviour on Amazon revealed

View

News

Alibaba to help French businesses sell in China

View

News

Ecommerce in Finland on the increase

View

News

88% of Americans research online then buy in-store

View

News

India is world's fastest growing mobile payments market

View

News

Taobao's fight against counterfeit goods in 2017

View

Time to look at Mexico

Country Guides

A guide to digital marketing in Mexico

View

Country Guides

Online consumer behaviour report: Mexico

View

Video

Digital marketing insights for Mexico in 2020

View

Country Guides

Webcertain Search And Social Report 2020: Mexico

View

News

Xiaomi To Enter Mexican Market

View

Video

Finding Digital Success In Mexico

by Jannis Rudzki-Weise

View

News

Mexican Internet Penetration Surpasses 60%

View

News

Walmart To Invest In Mexican Ecommerce Market

View

News

Walmart Announces Huge Investment In Mexican Ecommerce

View

The secrets of Social

How To Guides

A guide to KOC marketing in China

View

How To Guides

Storytelling on social media for the education sector

View

Video

Webinar: International social media strategy for 2021

View

Slides

International social media strategy for 2021

View

How To Guides

Weibo glossary: Help to get you started

View

How To Guides

A guide to WeChat for business

View

Video

Webinar: Why B2B brands should advertise on Pinterest

View

Slides

Why B2B brands should advertise on Pinterest

View

Video

Webinar: Why B2C brands should advertise on Pinterest

View

Slides

Why B2C brands should advertise on Pinterest

View

Slides

Is social media missing from your SEO strategy?

View

Video

Is social media missing from your SEO strategy?

View

How To Guides

How to create lead generation campaigns on social media

by Anlieka Marconi

View

Video

Webinar: Social media strategy for South Korea

View

Slides

Social media strategy for South Korea

View

Video

Webinar: Social media strategy for Russia

View

Slides

Social media strategy for Russia

View

How To Guides

A guide to advertising on Facebook

View

Video

4 countries where social media isn’t what you’d expect

View

How To Guides

A guide to social selling for international businesses

by Anlieka Marconi

View

Latest guides

How To Guides

A guide to KOC marketing in China

View

How To Guides

A guide to translation in the education sector

View

How To Guides

Storytelling on social media for the education sector

View

How To Guides

Weibo glossary: Help to get you started

View

How To Guides

A guide to translation memory and CAT tools

View

How To Guides

A guide to WeChat for business

View

How To Guides

How to set meaningful goals and measure results in B2B

by Maja Morawska

View

How To Guides

How to create lead generation campaigns on social media

by Anlieka Marconi

View

How To Guides

An introduction to conversion rate optimisation

by Mona Wang

View

How To Guides

A guide to audio-visual translation

by Samantha Brazel

View

How To Guides

7 key tools for translation quality assurance

by Samantha Brazel

View

How To Guides

How manufacturers can use storytelling on social media

View

How To Guides

Translation, localisation, transcreation, copywriting

View

How To Guides

The impact of false friends on online content

by Webcertain Content

View

How To Guides

YouTube marketing - Part 4

View

How To Guides

YouTube marketing - Part 3

View

How To Guides

The importance of images in content marketing

by Bryan Sutton

View

How To Guides

A guide to advertising on Facebook

View

How To Guides

A guide to buying technical translation

View

How To Guides

A guide to international multichannel marketing

View

Canada in focus

Country Guides

Online consumer behaviour report: Canada

View

Country Guides

Webcertain Search And Social Report 2020: Canada

View

News

Amazon Launches Echo Smart Speakers In Canada

View

News

Canadian Ecommerce Market Sees Strong Growth

View

News

Google Canada Court Ruling Raises Censorship Concerns

View

News

Mcommerce Sees Slow Uptake In Canada

View

News

Canadian Small Businesses Not Embracing Ecommerce

View

News

Google Invests $5 Million Into AI Research

View

News

$5 Million To Be Invested In Quebec Digital Retail

View

Video

Targeting The Ecommerce Market In Quebec

by Stephane Hamel

View

Understanding Localisation

How To Guides

A guide to translation in the education sector

View

How To Guides

A guide to translation memory and CAT tools

View

Video

Webinar: Search and social strategy for the Middle East

View

Slides

Search and social strategy for the Middle East

View

Country Guides

A guide to digital marketing in France

by Cécile Bonleu-Pastore

View

Video

Webinar: How to succeed online in the Middle East

View

Slides

How to succeed online in the Middle East

View

Country Guides

A guide to digital marketing in Mexico

View

Country Guides

Online consumer behaviour report

View

Country Guides

Online consumer behaviour report: Argentina

View

Country Guides

Online consumer behaviour report: Australia

View

Country Guides

Online consumer behaviour report: Belgium

View

Country Guides

Online consumer behaviour report: Brazil

View

Country Guides

Online consumer behaviour report: Bulgaria

View

Country Guides

Online consumer behaviour report: Canada

View

Country Guides

Online consumer behaviour report: China

View

Country Guides

Online consumer behaviour report: Croatia

View

Country Guides

Online consumer behaviour report: Czech Republic

View

Country Guides

Online consumer behaviour report: Denmark

View

Country Guides

Online consumer behaviour report: Finland