We’re joined by Tim Stewart from TRS Digital to talk about the ways in which data should be used in order to benefit a business. He talks about optimisation testing, and how to take data from a test to show where gains can...

Google Maps has added the International Space Station to its Street-View feature. It is the first time that the company’s Google Maps feature has included anything “off-planet”. Images of the interior of the space station have been annotated with pop-up descriptions....

Mobile payments are on the increase in India, and look set to displace more traditional payment methods in the near future. Data released by the financial services provider, FIS, found that 40% of respondents paid for online shopping with a credit card,...

Amazon has announced that its Alexa virtual assistant is now available on the company’s Android app. Previously, the assistant had only been available to iPhone users. Users can use Alexa to check on the status of orders, delivery times and search...

Naver has opened its AI-powered translation service to the public for the first time, whilst also expanding its range of functions. The software, called Papago, has been available as a mobile app under beta testing since late 2016, but is now available...

The ecommerce clothing marketplace Zalando has introduced a loyalty plan for its customers. Called Zalando Zet, it enables subscribed consumers access to benefits such as fast delivery, same-day pickup and personal fashion advice. The service will begin as an invitation-only program...

Paul Rouke from PRWD discusses the value of different opinions and business humility in optimisation. He explains why it’s vital that CEOs fully understand the customer experience on their sites, and why to ensure analytics tools are working correctly before adding new layers....

The Chinese ecommerce giant JD.com is using drone deliveries to help with rural ecommerce in the country. Drones take items from JD’s major distributions centres to smaller centres in more rural areas. From there, a contractor picks up the device and...

LinkedIn has launched a low data version of its app, called LinkedIn Lite. The app has been released in India for Android phones, and will soon be released in another 60 countries. The app has been designed to be usable for...

Google is embroiled in yet another “right to be forgotten” court case, this time in France. Following the French government’s attempt to enforce the rule globally, Google has gone to the EU Court of Justice to ask them to block the proposal....