How To Achieve Technical Perfection on A Global Website

Description

 There are multiple factors that contribute to global search success. A technically sound website, that provides a great experience to both users and search engines is a vital piece of the puzzle. In this presentation, Mikkel covers a range of technical factors that can significantly affect performance including global domain strategies, translation and content automation, managing redirects for local visitors, multilingual duplicate content, local social integration and more. He’ll leave you with a list of elements to audit and identify where gains can be made.

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