Achieve digital marketing success in Russia

With 104m internet users, Russia is the biggest internet market in Europe as well as one of the fastest growing. It represents a big opportunity for global brands but it also presents a series of challenges. It’s very different to Western markets and Google and Facebook are not the big players, so if you want to succeed in the Russian market, you’ll need to understand the digital landscape and the tools and strategies for achieving success.

This seminar is designed to give marketers and business owners a clear insight into how they can harness the Russian opportunity, effectively develop a presence in the market and increase sales.

We’ll share statistics, case studies and tried and tested tactics which can be applied to any business expanding into Russia.

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Agenda

9 AM - 1.30 PM

The Russia market overview

This introduction will provide an overview of the trends and opportunities for growth and the current state of key industry sectors in the country.

The digital landscape in Russia and CIS

With a totally different landscape to any other European market, success in Russia begins with understanding which platforms are used, and how to make the most of them.

We’ll look at:

  • Tools and channels for creating and executing successful online strategies
  • Tools for forecasting and analysing the results

Case studies and examples will be shared to illustrate

Success stories and case studies

This session will use real-life examples to showcase how international brands have achieved success in Russia, as well as some of the pitfalls to be aware of.

Infrastructure

We’ll also take a look at some of the practical and logistical factors to consider when operating in Russia, including:

  • E-commerce delivery logistics,
  • Insurance
  • Payment options
  • Regulations

Lunch

Buy Ticket

One
ticket

£95


PURCHASE

ALL TICKETS INCLUDE

Half-day conference in London

Refreshment breaks and Lunch

1 month Premium Access to Webcertain’s Know-How Subscription Platform

Cancellation Policy

Tickets cancelled before 27th October 2018 will receive a refund less £20 admin fee, however, cancellations after this date cannot be refunded. Tickets can be transferred to another person at any time.

Got a question for us?

If you’ve got any questions about the event or would like any additional information, get in touch!