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We know that managing social media campaigns for an international company can be challenging for social media managers.

If you’re working with different local teams, it can be difficult to keep track of what each of them is doing, or if you don’t have local teams, you might end up having to create campaigns for different markets by yourself. Or worse, you might be missing out on international audiences because you don’t have access to local resources.

In this webinar, our Business Solutions Executive for Social Media Cesar Goncalves, and Social Media Specialist Anlieka Marconi will tackle these issues and guide you through how to create the best global strategy for your organic social media.

What will you learn?

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When to have a global channel vs multiple local channel

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How to create local campaigns without a local team

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How to create local campaigns with a local team

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How to plan content & visuals

Who should attend?

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Social Media Managers

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Social Media Specialists

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Digital Marketing Managers


Anlieka Marconi

Social Media Executive - Webcertain

Anlieka has worked as a Social Media Executive at Webcertain for over a year and has a background in media studies and film making. She is passionate about storytelling and helping people connect.

César Gonçalves

Business Solutions Executive - Webcertain

César is a Business Solutions Executive at Webcertain, specialising in social media. Experienced in working with clients from across the globe, his goal is to provide holistic multi-channel digital strategies, tailored to each client and each target market. With a strong and multidisciplinary background, César holds a BA in International Relations and an MA in Marketing. He is always keen to learn more about new trends in international digital marketing and how they might impact the industries his clients operate in, so he can help them stay ahead of the curve. Originally from Portugal, César now lives in the UK.

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