Russian SEO and Search Marketing Services in Russian - Webcertain

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Russian Language Search Marketing

Russian - Vast Russia's World Language


The Russian language: an introduction

Most important of the Slavic languages, Russia is spoken throughout the huge expanse of what is today Russia - as well as in many former Soviet Union countries.

How many speakers are there of the Russian language?

Around 150 million people speak the Russian language - most living in Russia - but many are distributed throughout the states of eastern Europe. There are also many speakers in Israel and the US.

What Russian language issues do I need to watch out for?

There are many issues for the search marketer in the Russian language - as well as the search engines themselves. The 33 characters of the Cyrillic alphabet seem complex - but aren't - but the cases and aspects of Russian are potentially very difficult to deal with. Russian verbs, for instance, have two paired forms with each representing one of the aspects - namely perfective and imperfective. This can mean that two verbs meaning largely the same thing actually look quite different.

Which major search engines are important to Russian speakers?

Overtaking Germany as Europe's largest internet market by user count in 2012, online Russia has marched on relentlessly ever since. The country recently crossed the 50% internet penetration mark and continued rapid growth is forecast for years to come. Russian giant Yandex is the most popular search engine, with over 60% of the market share. Google Russia has only 27% market share and alternative Russian search engine takes up much of the remaining market share.

Russian SEO, PPC and Online PR Services from Webcertain

Improve your presence in Russian search engines with Webcertain's Russian search marketing services. Reach your audience in Russian through multilingual SEO, multilingual PPC and Russian online PR. With Russian native speakers and local cultural knowledge of Russia, Webcertain will give your online campaigns the boost they need to achieve success in the Russian market.

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