When internet users surf the net and enter queries into search engines, they usually only look at the first page of search results. It is therefore imperative that your website appears high up on search engine results. To improve your visibility in the natural search results, you must use keywords that are popular in your target language and market as this will increase relevant traffic to your website.
Keyword expansion is the act of adding new keywords to your keyword list, in order to improve your search engine rankings for relevant terms and helping you to reach more potential customers.
An SEO specialist, who is a native speaker of the target language, will conduct keyword research around a list of seed words in order to find new keyword opportunities (up to 10 keywords per seed word). In addition to the list of keywords, we will also provide search volume data, and a back translation into English for each listed keyword if necessary.
You will receive a report containing the keywords, back translations and search volume data in an Excel or PDF format.