Be on Douyin, the hugely popular Chinese version of TikTok

Douyin is the Chinese version of the social video platform TikTok. It is a place where Chinese consumers go to be entertained, and many B2C brands could benefit from being on the platform. Douyin can help brands to boost their brand awareness in China, and can even drive sales by allowing you to include links in your video content that take the user to your e-commerce listings. With this service, our team of Social Media Specialists and native Chinese linguists will work together to open an account for your brand on Douyin.

This service can help…

When you have identified your target audience as frequent Douyin users.

When you want to boost the brand awareness of your brand in China.

When you want to boost sales for your brand in China.

When you want to harness the power of this hugely popular Chinese social video platform.

When you need help tailoring your marketing and sales strategy for the Chinese market.

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS

Why should your brand be on Douyin?

Douyin is the Chinese version of the social video platform TikTok.

On Douyin, users can create and consume user-generated short-form video content. It is a place where Chinese consumers go to be entertained, and many B2C brands could benefit from being on the platform.

Douyin can help brands to boost their brand awareness, and can even drive sales by allowing you to include links in your video content that take the user to your e-commerce listings.

Douyin is popular with a broad range of Chinese internet users, so if your brand is targeting this country, it could be a great channel through which to reach your target audience.

With this service, we will open an account for your brand on Douyin.

How it works

The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.

A Social Media Specialist will work with a native Chinese linguist to open an account for your brand on Douyin.

There are two types of accounts available: organic accounts and business accounts for advertising. All brands must have an organic account before they can upgrade to a business account.

In order to open an account for your brand, we will require you to provide us with the following.

Organic account:

  • phone number (an overseas number is acceptable)
  • account name
  • account logo
  • password

Business account for advertising:

  • business licence certificate (issued by the Administration for Industry and Commerce of the People's Republic of China)
  • company authentication letter (an example is downloadable from Douyin's website, a signature and company seal are required)
  • legal person's ID (this must be similar to the name on the business license, types of ID accepted include a People's Republic of China resident ID card/temporary ID card, a mainland travel permit for Hong Kong and Macau residents, a mainland travel permit for Taiwan residents, or a passport)

On receipt of all the required information and documentation, we will open an account for you on Douyin and provide you with the login details.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

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