Why international content marketing outreach?
The global content outreach landscape is changing. As search engines continue to update their algorithms, placing genuine, high value content has become more challenging. That's why every one of our clients receives a bespoke, well-researched strategy suitable for their industry, product or service.
At Webcertain we have moved away from traditional link building, aligning our approach with industry best practice. Instead, we are choosing to focus on the quality of the content outreach efforts. Our international content marketing outreach approach involves a diverse scope of content types to capture audiences on a global scale. It focuses on the individual performance of each content piece, ensuring high value, engaging and optimised content is published on credible blogs with genuine followers.
Our native content outreach services team will only make contact with relevant international websites that can offer site metrics, including domain authority and trust flow. We will establish contact with webmasters through genuine manual outreach rather than automated emails, ensuring each individual blog has real search traffic that is relevant to your brand and audience. We'll also ensure that all content published on your behalf meets the blogger's editorial guidelines, including 'do follow' or 'no follow links' where applicable. Every blogger that we work with publishes his or her own content as well as sponsored content as standard. We can provide the content for you or ask the webmaster to produce the final product, ensuring your brand has a wide reach that is underpinned by high value and quality.
Flexible and innovative approaches to meet demanding goals
Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.
Evelyn Hodgson
Head of Brand - Portakabin
Adapted for each market for maximum impact
We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals
Hazel Goesaert
European Associate Marketing Manager - Business Machines - Fellowes
Technical and strategic expertise
Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.
Surpreet Bahl
Digital Marketing Manager - Esko
For international support, look no further than Webcertain
There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.
Tim Jordan
VP Marketing Berlitz and ELS