Streamline your translation workflow with a translation connector

As part of your global digital marketing strategy, you are likely to have to manage at least one multilingual website, including translating all the web content in order to engage with your international audience. Our translation connector allows you to push content securely through your translation workflow directly from your content management system (CMS). We will integrate the translation connector with your CMS and configure it to suit the internal structure of your website.

A translation connector can help…

When you have to handle updates for several multilingual websites.

When you want to improve your web content translation workflow.

When you want to minimise the involvement of your internal teams in the web content translation workflow.

When you want to add an element of automation to your web content translation workflow.

When you have chosen to use our translation connector and it needs to be integrated with your CMS.

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS

What is a translation connector?

As part of your global digital marketing strategy, you are likely to have to manage at least one multilingual website, including translating all the web content in order to engage with your international audience.

In order to keep up with the fast-paced nature of your business, you're probably looking for a translation workflow that makes the process of web content translation smooth, efficient and easy to manage; possibly in an automated way.

Our translation connector allows you to push content securely through your translation workflow directly from your CMS. Generating translation-friendly XML files and depositing them in a secure cloud-server means there is no longer a need to manually copy-paste content in to and out of your CMS.

In order to make full use of our translation connector and start reaping the benefits, it must first be integrated with your CMS and configured to suit the internal structure of your website.

How it works

Prior to the integration of the translation connector, you will be asked to complete a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.

Our team of Localisation Engineers and our chosen technology partner will work through the following three steps as part of the primary integration:

  • establish connection from cloud-server to website
  • channel configuration
  • calibration, testing and pseudotranslation

During step two, we will identify the number of channels required to connect your CMS. The structure of your website will determine the number of channels to be configured and therefore affect the licence subscription options required to manage a connection from your website(s).

Our translation connector can be adapted and customised to suit some of the most popular CMSs on the market; however, this primary integration must be completed in order to result in successful website updates moving forward.

Pricing for the primary integration of the translation connector starts from £450.00.

During an initial evaluation of your website(s), we will confirm the total cost for the primary integration, customised to your individual requirements and set-up.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain can deliver translation in over 140 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

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