Why is it important to include hreflang in your XML sitemap?
If your website is targeting an international audience, you should have separate sections for each target region. One of the biggest difficulties with international SEO is the successful targeting of the correct content to the correct region so that users in a particular region find the website that is aimed at them.
In response to this problem, Google offers a useful solution by supporting rel=”alternate” hreflang=”x” annotations in XML sitemaps. These allow you to tell Google which versions of your content you want to have showing up in the search results for various target regions/languages.
We will create an XML sitemap for your website and will include rel=”alternate” hreflang=”x” annotations to ensure that the correct versions of your content show up in the correct geo-targeted regions.