Using technology to drive customer loyalty

Martin Sponholtz is the founder and CEO of AeroGuest, a software that helps hotels and hospitality brands to enhance and improve the guest journey. In this interview, he discusses customer loyalty in the travel industry.

Learn more about:

  • How can digital tools and platforms help hotels to build relationships with their customers?
  • What kind of data should brands be taking from software and how should they use this data?
  • What are the key considerations to take into account when targeting an international audience with different cultures, languages and behaviours?
  • What do brands need to do to make sure that they can get the insights they need whilst respecting data privacy laws?

Martin Sponholtz is the founder of multiple technology companies, including AeroGuest, OfficeGrid and Nomadics.