Pinterest for International Businesses

What started as an idea to meet the ever-growing demand of visual content on the web, the concept of pins, boards and visual bookmarking has extended well beyond Pinterest's once scrappy startup offices in San Francisco. Six years and billions of pins down the road, users are logging on to the platform from far-flung corners of the earth to get their visual craving quenched, and to get inspired by the things that matter them (Pinterest now supports 28 different languages).

While savvy businesses were quick to realise the potential of Pinterest as a marketing communications platform, to this day it remains under-utilised in the broader scheme of things. And this despite a 100 million large active user base, as well as numerous studies finding that CTRs on Pinterest outperform just about any other social network out there.

Let's change that, shall we?

Introducing 'An Interactive Guide to Pinterest for International Businesses

In this interactive and fully responsive guide, we'll cover everything from the very basics to the more advanced.

You will learn:

  • What to pin
  • How to use pins, re-pins and boards
  • How to amass a following on Pinterest
  • How to leverage Pinterest's search functionality
  • How to get started with Promoted Pins and advertising on the platform
  • How to use Pinterest as part of an international marketing campaign
  • How major international brands such as IKEA use Pinterest to drive business results

 

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