How to use PPC to go global on a budget

In this interview, Jeroen Maljers explains how the company expanded into different markets and attracted a global customer base. He discusses which advertising platforms the company focused on and how they maximised their return-on-investment (ROI) when they were on a tight budget.

Learn more about:

  • how they decided which markets to enter
  • which advertising channels he recommends for search advertising
  • how to maximise ROI from PPC campaigns when on a tight budget

Jeroen Maljers is the CEO and co-founder of the PPC platform Swydo. He is a digital marketing expert with extensive knowledge of coding, analytics, PPC, SEO and other online marketing instruments. His main areas of interest are online strategy, online growth hacking, PPC and online marketing.