We speak to Mariano Glas, the CEO of Serienjunkies, a leading TV show website in Germany, about the importance of mobile. We discuss how a mobile strategy should fit in with an overall SEO strategy, how optimising for mobile differs from optimising for desktop, and how to rank well in the search engines with mobile content.
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Mariano founded Serienjunkies.de, one of Germany's most successful online TV channels, in 2004. Since then he has also become part of Serienrader.de, and one of the foremost experts on SEO, web analytics and mobile.