When you surf the internet, you're often presented with different content depending on your location. This is called geo-targeting, and sometimes it's very useful. So, if your IP address is in the UK, you'll be served with content aimed at a British audience, whereas a German IP address will mean you'll get German content, and so on. However, if you have an international business, sometimes you might want to know what users in other countries see when they surf the web. This is where forward proxy servers can help. This video explains how a forward proxy server works and when to use one.