Google Changes The Way It Displays Price Extensions

Google has changed the way it displays price extensions. Price extensions show underneath an ad and show the prices of individual products or services. Previously, price extensions appeared in a vertical list and looked similar to sitelinks. Now, they appear as swipeable cards that are displayed horizontally and can contain a header, price and short description. When clicked, they take the user directly to the sales page for that product or service. Google hopes that the sleek new format, which will be available in 11 languages, will look better in the SERPs.