Social selling has become an increasingly popular social media marketing strategy, especially recently. But what is it, how can you do it effectively, and how can it boost your overall marketing efforts? This guide will explore and answer all these questions, focusing specifically on LinkedIn, although all the points made are adaptable to other platforms as well. From reading this guide, you will learn:
Whether you are just getting started with social selling or if you want to improve your existing efforts, this guide is a must for any business wanting to position their brand as a thought leader on social media in order to build brand trust and ultimately gain leads.