A guide to digital marketing in Argentina

The Argentinian market is sizeable and digitally mature, making it very attractive to businesses wanting to expand internationally. This guide will explore how best to approach digital marketing in Argentina. From reading this guide, you will learn about:

  • the current digital landscape in the country, including internet penetration rates
  • the typical Argentinian internet user, including their gender, age, location and online activities
  • device usage breakdowns and internet speeds in Argentina
  • search engine marketing in Argentina
  • how to localise your website for Argentina
  • social media marketing in Argentina
  • the local culture and language in Argentina
  • e-commerce in Argentina

Whether you are just getting started in the country or if you want to improve your existing efforts, this guide is a must for anyone wanting to improve their digital marketing in Argentina.