What Is Baidu Brand Zone Mini?

Baidu is the most popular search engine in China

Baidu Brand Zone Mini is a cheaper version of Baidu Brand Zone. It is more limited than the standard version. Whilst the standard version covers 100 keywords and works globally, Baidu Brand Zone Mini covers 20 keywords and only works in 5 provinces in China (of the advertiser’s choosing). This cheaper, mini-option is a good way to test whether you want to use the full version of Baidu Brand Zone. 

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