Understanding Ad Blocking And Its Consequences

Ad blocking is rising in popularity around the world

Ad blocking has really taken off recently. More and more people are using it, and advertisers, publishers and tech companies are scrambling to react. In this video, Gemma Nortcliffe explains what ad blocking is, why people block ads and how many people block ads around the world. She also looks specifically at mobile ad blocking, as well as the demographics and behavioural characteristics of people who block ads. Finally, she gives actionable advice on what you can do as an advertiser if you want to target people who have installed ad blocking software. 

Search Out The Latest Moves In Global Digital Marketing Now

Webcertain.TV speaks to experts in every digital marketing domain. With Catch-up TV you can view the archive and view the programmes broadcast on the Webcertain.TV channel. The archive contains every programme ever broadcast.
Select Country

Individual BASIC

Free

Video Briefings,Catch Up TV
10 per month
How To Guides,Country Guides,Language Guides
2 per month
eLearning,eLearning Course,Quizzes
2 per month
Benchmarks,Lists
5 per month
Tools,Webcertain Events
Not Available
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
Not Available
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Subscribe

Individual PREMIUM

£25

per
month
Cancel Anytime
Video Briefings,Catch Up TV
Unlimited
How To Guides,Country Guides,Language Guides
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
Benchmarks,Lists
Not Available
Tools,Webcertain Events
Unlimited
Access to Customised courses and Examinations.
Not Available
Attendance at Webcertain.TV Connect Events per year
1 per month
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Subscribe

Team GLOBAL

£95

per
month
(up to5 users ) - additional users12.00
Video Briefings,Catch Up TV
Unlimited
How To Guides,Country Guides,Language Guides
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
Benchmarks,Lists
Unlimited
Tools,Webcertain Events
Unlimited
Access to Customised courses and Examinations.
Unlimited
Attendance at Webcertain.TV Connect Events per year
3 per month
Access to Webcertain video Tutors.Extra fee applicable
Unlimited
Subscribe

Individual PREMIUM Quarterly

£

per
month
Video Briefings,Catch Up TV
Unlimited
How To Guides,Country Guides,Language Guides
Unlimited
eLearning,eLearning Course,Quizzes
Unlimited
Benchmarks,Lists
Unlimited
Tools,Webcertain Events
Unlimited
Access to Customised courses and Examinations.
Unlimited
Attendance at Webcertain.TV Connect Events per year
Unlimited
Access to Webcertain video Tutors.Extra fee applicable
Unlimited
Subscribe