Volker Ballueder of 4C, a TV data and social activation company, explains how businesses large and small can use TV data to reach a relevant and engaged audience, without needing to buy a second of TV advertising space.Â
You'll discover:
With over a ten years working in digital, Volker is a highly respected expert in the European and global digital marketing landscape. He has been in programmatic advertising since 2010, focusing on cross screen and data.
