New initiatives have been launched by Qihoo 360, in order to provide a better platform for overseas businesses targeting the Chinese market.The initiatives include advertising placement opportunities within Qihoo 360's Mobile Security programme, which will soon be available in Hong Kong to target Chinese tourists in the small country.It was also announced that “more innovative products” and “more professional support in planning”, amongst others, would be available in the future from Qihoo, to assist foreign marketers in targeting China's huge online community.Dr. Michael Yang, chief business officer, said that the aim was “to help Hong Kong and overseas brands effectively and accurately connect with the right audience in the China market”.The announcement of the new enterprises also included information regarding an upgrade to live streaming app, Huajiao.
