Canadian PayPal customers will have any return shipping costs reimbursed, from now on. According to the online payment company, a survey in April found that 40% of Canadians do not make online purchases because they worry about having return it and pay for the shipping costs. PayPal has since begun offering its new ‘Return Shipping On Us’ programme, in a push to increase sales, with the idea that people will feel more confident about ordering online. The new programme will allow any of PayPal’s 6.4 million Canadian customers up to 10 reimbursed return deliveries per year, with an amount of anything up to 30 Canadian Dollars available. Kerry Reynolds, the Head of Consumer Marketing for PayPal Canada, called the new service a “competitive differentiator”, and said it would also offer “a potential revenue driver for smaller online sellers who can’t afford to offer free returns to their customers”.