Mobile Marketing Being Held Back In Turkey

Mobile only accounts for 10% of Turkish marketing budgets

A new study in Turkey has revealed an issue with the potential expansion of the country’s mobile marketing growth. It was found that whilst Turkey has produced award-winning mobile campaigns, it will be limited in its success by the small proportion of marketing budgets being allocated to the industry. The study by Warc and the MMA showed that 40% of marketing and advertising professionals believed that budgets would grow by up to one quarter in the next 12 months. However, mobile budgets currently only make up 10% of all marketing budgets, with 30% of those questioned saying that this was the primary reason that the Turkish industry was being held back. 

The Movers And Shakers - Moving And Shaking

Search and discover everything we've reported on certain brands or industry topics. Follow the trends right before your eyes - and in the blink of eye you know.
Select Country

I would like to receive emails from Webcertain

Please note that:

  • You can edit your preference and unsubscribe at any time
  • Webcertain does not share or sell your data

Individual BASIC

Free

eLearning Course,Quizzes,eLearning
2 per month
Attendance at Webcertain.TV Connect Events per year
Not Available
Tools,Webcertain Events
Not Available
Lists,Benchmarks
Not Available
Language Guides,How To Guides,Country Guides
2 per month
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Video Briefings,Catch Up TV
10 per month
Access to Customised courses and Examinations.
Not Available
Subscribe

Individual PREMIUM

£5

per
month
Cancel Anytime
eLearning Course,Quizzes,eLearning
Unlimited
Attendance at Webcertain.TV Connect Events per year
1 per month
Tools,Webcertain Events
Not Available
Lists,Benchmarks
Not Available
Language Guides,How To Guides,Country Guides
Unlimited
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Video Briefings,Catch Up TV
Unlimited
Access to Customised courses and Examinations.
Not Available
Subscribe

Team GLOBAL

£95

per
month
(up to5 users ) - additional users4.00
eLearning Course,Quizzes,eLearning
Unlimited
Attendance at Webcertain.TV Connect Events per year
3 per month
Tools,Webcertain Events
Unlimited
Lists,Benchmarks
Unlimited
Language Guides,How To Guides,Country Guides
Unlimited
Access to Webcertain video Tutors.Extra fee applicable
Unlimited
Video Briefings,Catch Up TV
Unlimited
Access to Customised courses and Examinations.
Unlimited
Subscribe