How To Target Generation Z

Generation Z requires a different kind of marketing

Nicky talks to us about generation Z.

Find out more about:

  • Why generation Z are so important and how to target them
  • How businesses need to tailor their marketing campaigns to this unique demographic
  • The importance of video marketing when targeting generation Z

Nicky Claeys is the CMO in the Netherlands and Belgium for Domino's Pizza. She is an experienced marketing professional, with 15 years of experience in the B2C and B2B marketing industry. She prides herself in ability to execute a wide range of marketing and communications strategies to build brand awareness, establish market presence and increase profitability.

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