Explaining The Knowledge Graph

We discuss Google's Knowledge Graph, and find out what difference it makes to SEO, with Jan-Willem Bobbink.

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Jan-Willem Bobbink, an international SEO consultant, explains what the Knowledge Graph is and what it means for SEO.

Jan-Willem Bobbink has worked in online marketing since 2004 when, at the age of 16, he built his first international webshop. Now with an extensive knowledge of the marketing world, Jan-Willem works as a SEO consultant, being responsible for the international visibility campaigns of brands like BMW, Four Seasons and Carrefour. He also presents at conferences and speaking events on an international level.

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