High quality content is vital when driving customer retention, and developing brand loyalty. Andres Sosa from TheOutnet.com explains how important it is for a brand to know its customer.
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Co-President of The Outnet.com, Andres Sosa is also a senior marketing executive with significant experience in global marketing communications. Involved in marketing since 1998, he has also overseen countless global accounts as an agency-side marketer.
