Content marketing for audiences in the travel industry

Jaume Marin, Marketing Director for Costa Brava Tourist Board, talks about content marketing for international audiences. He explains why content creation is such an important part of Costa Brava Tourist Board's marketing strategy and why they have embraced influencer marketing by working with third-party bloggers.

Learn more about:

  • How to select the best bloggers and how to build relationships with them
  • How to get the most out of the content that is produced
  • How to harness the power of user-generated content
  • The future of content marketing in the travel industry

Jaume Marin is the Marketing Director for Costa Brava Tourist Board. He is responsible for the marketing and promotion of the brands Costa Brava and Pirineu de Girona both online and offline.

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