Audio Advertising On The Rise In The US

The rise is due to increases in podcast listenership

The rise in people in the US listening to podcasts and music streaming services has led to a significant increase in the effectiveness of audio advertising. It was estimated that in 2016 Spotify had over 100 million monthly active users in the US alone, up from 15 million in 2012, of which 60% use free subscriptions and so hear adverts on the service. Because of these added benefits of audio marketing, it is estimated that by June 2017, nearly 12% of advertising budgets in the country will be focused on audio advertising. As users cannot listen to two things at once, this is also expected to lead to higher levels of engagement over visual ads, which may have to compete with other ads on the same page. 

The Movers And Shakers - Moving And Shaking

Search and discover everything we've reported on certain brands or industry topics. Follow the trends right before your eyes - and in the blink of eye you know.
Select Country

Individual BASIC

Free

eLearning Course,Quizzes,eLearning
2 per month
Benchmarks,Lists
5 per month
Tools,Webcertain Events
Not Available
Access to Customised courses and Examinations.
Not Available
Country Guides,Language Guides,How To Guides
2 per month
Attendance at Webcertain.TV Connect Events per year
Not Available
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Video Briefings,Catch Up TV
10 per month
Subscribe

Individual PREMIUM

£25

per
month
Cancel Anytime
eLearning Course,Quizzes,eLearning
Unlimited
Benchmarks,Lists
Not Available
Tools,Webcertain Events
Unlimited
Access to Customised courses and Examinations.
Not Available
Country Guides,Language Guides,How To Guides
Unlimited
Attendance at Webcertain.TV Connect Events per year
1 per month
Access to Webcertain video Tutors.Extra fee applicable
Not Available
Video Briefings,Catch Up TV
Unlimited
Subscribe

Team GLOBAL

£95

per
month
(up to5 users ) - additional users12.00
eLearning Course,Quizzes,eLearning
Unlimited
Benchmarks,Lists
Unlimited
Tools,Webcertain Events
Unlimited
Access to Customised courses and Examinations.
Unlimited
Country Guides,Language Guides,How To Guides
Unlimited
Attendance at Webcertain.TV Connect Events per year
3 per month
Access to Webcertain video Tutors.Extra fee applicable
Unlimited
Video Briefings,Catch Up TV
Unlimited
Subscribe

Individual PREMIUM Quarterly

£

per
month
eLearning Course,Quizzes,eLearning
Unlimited
Benchmarks,Lists
Unlimited
Tools,Webcertain Events
Unlimited
Access to Customised courses and Examinations.
Unlimited
Country Guides,Language Guides,How To Guides
Unlimited
Attendance at Webcertain.TV Connect Events per year
Unlimited
Access to Webcertain video Tutors.Extra fee applicable
Unlimited
Video Briefings,Catch Up TV
Unlimited
Subscribe