Amazon Launches Amazon Payments Partner Programme

The Latest Insights from International Online Marketing

The international ecommerce giant Amazon has launched its Amazon Payments Partner Programme aimed at ecommerce platform providers and developers. Amazon Payments Partner Programme allows ecommerce companies to use Amazon Payments on their sites, and aims to be mutually beneficial for Amazon and the retailers using the programme. The programme is invite-only and currently only covers the US, UK, Japan and Germany. Ecommerce providers and developers invited to the programme will receive training, technical resources, planning support and account management. The more well-known brands may even be eligible for so-called “co-marketing activities”. The launch means that Amazon is directly competing with the likes of other online payment providers such as PayPal. 

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