Advertising On Naver: What Is Quality Index?

Naver is one of the top search engines in South Korea

Quality Index on Naver is the same as Quality Score on Google. It shows an ad's relative quality level compared to similar ads and is expressed in the form of 7 bars. The more green bars you have, the higher quality your ad is. A high Quality Index leads to a lower cost-per-click and a higher rank. 

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