Integrating SEO Into A News Website

We chat about the role of SEO at

The role of Seo in news publishing

SEO isn’t usually the biggest priority for journalists and writers, yet it’s increasingly important for news sites to implement good SEO practices in order for their content to be widely read. Whilst social has its importance, Bjorn Wagner from joins us to discuss the role SEO plays for the publisher.

Find out more about:

  • Using SEO as a news publisher
  • The impact of AMP
  • Data analysis in the industry

Bjojrn has years of experience heading up the audience development and data analysis team at the Zeit news website. He has expertise in the use of SEO, website analysis, and A/B testing.

Search Out The Latest Moves In Global Digital Marketing Now

Webcertain.TV speaks to experts in every digital marketing domain. With Catch-up TV you can view the archive and view the programmes broadcast on the Webcertain.TV channel. The archive contains every programme ever broadcast.
Select Country