Video Analytics, Progress, Review and Reporting


Videos are an effective and interesting way to engage with your customers, and should be used as part of your marketing strategy. We will review your video analytics on a weekly basis and will collate this data into a report along with our recommendations for future action to help achieve your KPIs. On top of this, you will also receive a monthly telephone call to discuss things in more detail.

Here’s when Video Analytics, Progress, Review and Reporting can help!

  • 1

    When you want to coordinate a video campaign across several markets

  • 2

    When you want to assess video marketing activities

  • 3

    When you want to develop effective video marketing strategies

  • 4

    When you want to bring together diverse global video projects

  • 5

    When you want to focus on the detail of rolling out services market by market


Video sharing sites such as YouTube and Vimeo are extremely popular and should be used as part of your marketing strategy to provide engaging content to your customers. Video analytics tools track how visitors interact with your videos and can therefore be useful for marketers wanting an insight into their target audience’s behaviour.

We will conduct a review on your video analytics data to monitor your videos’ progress and decide on the most effective future direction to achieve your KPIs.

Quality process

The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the review and is the foundation for all our quality checks. We will need to know your KPIs and will also need access to your video channel.

Your account manager and our online video specialists will work together to review your video channel analytics. They will produce a report containing information such as your videos’ number of views, shares, comments and any other analytics data available. They will also provide their recommendations for future actions to help you achieve your KPIs.

You will receive this review on a weekly basis and will also receive a monthly telephone call to go through the results in more detail.

Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times