Description

Videos are an effective and interesting way to engage with your customers, and should be used as part of your marketing strategy. We will review your video analytics on a weekly basis and will collate this data into a report along with our recommendations for future action to help achieve your KPIs. On top of this, you will also receive a monthly telephone call to discuss things in more detail.

Here’s when Video Analytics, Progress, Review and Reporting can help!

When you want to coordinate a video campaign across several markets

When you want to assess video marketing activities

When you want to develop effective video marketing strategies

When you want to bring together diverse global video projects

When you want to focus on the detail of rolling out services market by market

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand – Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines – Fellowes

Technical and strategic expertise

Webcertain’s understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you’re looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS

Overview

Video sharing sites such as YouTube and Vimeo are extremely popular and should be used as part of your marketing strategy to provide engaging content to your customers. Video analytics tools track how visitors interact with your videos and can therefore be useful for marketers wanting an insight into their target audience’s behaviour.

We will conduct a review on your video analytics data to monitor your videos’ progress and decide on the most effective future direction to achieve your KPIs.

Quality process

The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the review and is the foundation for all our quality checks. We will need to know your KPIs and will also need access to your video channel.

Your account manager and our online video specialists will work together to review your video channel analytics. They will produce a report containing information such as your videos’ number of views, shares, comments and any other analytics data available. They will also provide their recommendations for future actions to help you achieve your KPIs.

You will receive this review on a weekly basis and will also receive a monthly telephone call to go through the results in more detail.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times