Overview
Baidu is the most popular search engine in China which means that for businesses that want to promote their location in the region, it is essential to use the Baidu Map feature. Baidu Map allows Internet users to find businesses on a map by searching for the company name or relevant queries (e.g.: online marketing company Shanghai).
Since most consumers search for local businesses online, it is very important that you have a presence on Baidu Map. It will add trust to your website as it will show Internet users that your shop exists in the physical world as well as online and this will make consumers feel more comfortable as they will know they have the option to look at your products directly in a shop.
It is important that your business address and contact details are displaying correctly online as Baidu will not recognise your Baidu Map contact details if previous, different ones exist elsewhere on the Internet.
We will conduct an audit of your address and contact details on Baidu Map, compiling a list of websites and directories that are showing incorrect details and providing recommended action points on how you can take steps to correct these details.
This audit will be delivered to you in an Excel or PDF format.
Flexible and innovative approaches to meet demanding goals
Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.
Evelyn Hodgson
Head of Brand - Portakabin
Adapted for each market for maximum impact
We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals
Hazel Goesaert
European Associate Marketing Manager - Business Machines - Fellowes
Technical and strategic expertise
Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.
Surpreet Bahl
Digital Marketing Manager - Esko
For international support, look no further than Webcertain
There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.
Tim Jordan
VP Marketing Berlitz and ELS