Improve the quality of your meta tags

To boost your website's organic search performance, it is important to ensure that it has relevant and up-to-date keyword-optimised meta tags. We will analyse your existing meta tags, checking that they are linguistically correct, relevant to the webpage content, well-optimised and that they use the targeted keywords. We will send you our meta tag analysis in an Excel format, ready for you to re-upload to your website template if necessary.

A multilingual meta tag analysis can help...

When you want to improve your SEO performance.

When you already have a set of meta tags but are not sure of their quality.

When your meta tags have been translated and need to be checked from an SEO perspective.

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand – Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines – Fellowes

Technical and strategic expertise

Webcertain’s understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you’re looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS

Why are meta tags important?

Meta tags are added to your website template and are used by search engine spiders to help them determine the content of a webpage and whether it should rank for particular search queries or not. Each webpage should have different meta tags, which consist of a title tag, keyword tag and meta description tag.

The meta description tag is the text that displays in the search engine results below the webpage title and is crucial when it comes to converting rankings into clicks. The description should clearly explain the content of the webpage, as well as entice the user to click.

We will analyse your existing meta tags to ensure they are linguistically correct, relevant to the webpage content and that SEO best practices are implemented.

How a meta tag analysis works

The process begins by completing a briefing questionnaire with your Project Manager to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks. We will need access to your existing meta tags.

A native speaker of your target language, under the supervision of your Project Manager, will conduct an analysis of these meta tags, checking that they are linguistically correct, relevant to the webpage content and well-optimised, taking into consideration your keyword mapping (if you do not already have keyword mapping, this will have to be ordered separately).

This analysis will be sent to you in an Excel format, ready for you to re-upload to your website template if necessary.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times