What are Naver Brand Search ads?
Naver Brand Search ads appear at the top of Naver's search engine results pages in a wider format when a bought brand term is searched. This maximises your visibility for your brand terms, efficiently increasing brand awareness, click-through rates and conversions.
The ads combine text, image and video (depending on the type) to showcase your brand and promote your brand image. You can include your brand logo, slogan, introduction, latest products, promotions, etc. As the ads will be triggered by your bought brand terms, keyword research is necessary or you can choose to initially duplicate keywords from your existing brand PPC campaign.
Naver Brand Search campaigns are set up separately for PC and for mobile devices. We recommend 30-day contracts. The spend is fixed depending on device type and ad type. The starting price is 550,000 KRW.