Google Responsive Search Ad Text Creation

Attract relevant users with compelling ads in their language

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Create compelling ads that attract searchers on Google

Responsive search ads are a new ad format from Google AdWords. With responsive search ads, the advertiser creates multiple headlines and descriptions for one ad, and then Google serves them dynamically, testing their performance using machine learning to optimise them. A native paid search specialist will create engaging ad texts for your responsive search ads in your target language. You’ll receive a set of ads ready to be uploaded to your campaign. A back translation in English is optional.

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Google responsive search ads can help...

  • 1

    When you want to reduce the amount of time you spend manually doing A/B tests.

  • 2

    When you want Google's machine learning algorithm to automatically optimise your ads.

  • 3

    When you want to run a PPC campaign but do not have the time, resources or expertise to do so.

  • 4

    When you want to run a PPC campaign in different languages but do not have the in-house resources.

  • 5

    When you want to sell your products/services in a new market.

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What are Google responsive search ads?

Responsive search ads are a new ad format from Google AdWords. With responsive search ads, the advertiser creates multiple headlines and descriptions for one ad, and then Google serves them dynamically.

By using machine learning to test the combinations and determine which ones are most likely to achieve the advertiser’s goal, Google hopes the new format will lead to improved ad optimisation and conversions.

We will create ad texts for your responsive search ads in your target language. The ads will clearly communicate your message, display clear calls-to-action and reflect the language and culture of the target market.

The ads will be delivered to you in an Excel spreadsheet and will include back translations in English if required.

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How ad text creation works

The process begins by completing a briefing questionnaire with your Project Manager to clarify your objectives for the responsive search ads. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.

A native speaker of your target language, under the supervision of a Project Manager, will create the ad texts for your PPC campaign.

We will send you the ads with an optional back translation in English in an Excel spreadsheet.

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Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

Google Responsive Search Ad Text Creation

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