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A website crawl should be undertaken at the beginning of any SEO project
Get a full understanding of your website's current health
A website crawl can help identify all major SEO issues that can affect your rankings and website performance and give a useful overview of what needs improving. This can help you to develop a solid SEO strategy that is tailored to your specific website's needs. We will run a crawl of your website, focusing this as broadly or narrowly as you wish. You will receive an Excel report containing the full crawl, the specific metrics you request and an overview of our findings.
A website crawl can help...
When you want a solid SEO strategy for your website.
When you need an overview of your website’s health from an SEO perspective.
When you need to extract specific information quickly from your website.
When you need a list of URLs for some kind of implementation (after an issue has been highlighted).
Why is a website crawl important?
A website crawl is a vital first step that should be conducted at the start of any SEO-related analysis, to help create a bespoke and relevant SEO strategy. It is particularly important to conduct a crawl after a website has implemented some changes, such as website migration or meta data optimisation, in order to verify and analyse the impact of those changes.
A website crawl can help track all major SEO issues that can affect your rankings and website performance and give a useful overview of what needs improving. It is particularly useful when you need to extract specific information and get an insightful summary into the state of your website.
We will conduct a crawl of your website, focusing our efforts as broadly or narrowly as you wish. We can extract data either from entire domains or specific subfolders/subdomains. We will send you an Excel report containing the full crawl, the specific metrics you request and an overview of our findings.
How website crawls work
The process begins by completing a briefing questionnaire with your project manager to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.
An SEO specialist will run a crawl of your website using specific settings depending on the requirements of the project. The crawl can give a broad overview of the entire website or focus on specific sections of it (e.g. blogs, categories, product pages, etc.)
The website crawl can be used to extract specific data. For example, it can:
- find broken links (404) and server errors
- find temporary and permanent redirects, identify redirect chains and loops
- analyse page titles and meta data
- discover duplicate content in meta data and headings
- review robots.txt and directives such as 'noindex' and 'nofollow'
- review canonical tags
- page depth and internal link connectivity
- audit hreflang attributes
You will receive an Excel file containing the full crawl, together with a selection of the specific metrics requested and an overview.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.
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