Why conduct an international PPC competitor audit?
With PPC advertising becoming increasingly popular and competitive, it is very important to know who your competitors are and what paid search activity they are taking part in, as this can enable you to detect opportunities and improve the overall performance of your PPC activity.
Once identified, we will analyse the competitor(s) and compare your current campaign(s) with your competitors' to provide a clear, thorough and accurate report to help you optimise your campaign(s). The analysis will cover the performance of keywords, ads, and landing page(s). We will analyse each competitor you choose individually, highlighting their strengths and weaknesses compared to your own.
One of our PPC Specialists, under the supervision of your Account Manager, will carry out the audit and deliver a PowerPoint Presentation with their findings.