Description

301 redirects permanently point an old URL to a new URL and are extremely useful when you are migrating your website, restructuring your website or if you have replaced old content with new content on a different URL. A member of our web development team will implement the redirects on your website, based on a redirection plan that has been provided.

Here’s when Redirect implementation can help!

When new content replaces old content but you want to retain domain authority from existing links.

When you are restructuring your website.

When you are migrating your website.

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS

Overview

301 redirects permanently point an old URL to a new URL and are extremely useful when you are migrating your website, restructuring your website or if you have replaced old content with new content on a different URL.

When you have identified that there is a need to map some URLs to other URLs using redirects, it is important to ensure that this is done correctly and in a way which is compatible with search engine requirements, otherwise performance might be affected.

Implementing 301 redirects properly can have a positive impact on your search engine rankings and can also help with geo-targeting issues, when problems have been identified with indexation.

A member of our web development team will implement redirects on your website, based on a redirection plan that you will need to provide.

Quality process

The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks. We will need you to provide us with a redirection plan. We will also need full access to your website and your server. If required, we can perform an audit to establish this however this is an additional service that you will need to order.  A member of our web development team will convert the redirection plan into a .htaccess file and prepare the server. They will then implement the redirects, ensuring that they are all technically correct.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

X