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Social Media Brand Guide Creation
When interacting with a large social media following, it is critical to adhere to the verbal and visual style of communication that defines your brand. We will create a brand guide to streamline the verbal and visual components of your brand, including tone of voice, overall message, and outlay of social media pages.
Here’s when Social Media Brand Guide Creation can help!
When you have a fairly established but rapidly growing social media presence.
When you are recruiting new team members and need to provide them with clear and easy-to-follow guidelines.
When you want to improve your brand recognition and brand value in your target market.?
When interacting with a large social media following, it is critical to adhere to the verbal and visual style of communication that defines your brand. The branching nature of today's social media can make it increasingly difficult to align branding across the board and to always reflect your company's values.
Our branding guide creation service helps to drive brand value and recognition in the marketplace, making social media your trademark. By streamlining the communication style in your social media profiles, your outreach efforts go further and your employees find it easier to stay consistent with the brand style.
We will create a brand framework to streamline the verbal and visual components of your brand, including tone of voice, overall message, and outlay of social media pages. You will receive a detailed guide designed to maximise your social media efforts, including advice on:
- Aligning social content with brand tone.
- Applying a visual brand system to channels.
- Using social media on behalf of a brand (by partners).
- Standardising social channels' graphics and colour guides.
- Outlining the appropriate imagery and audience interaction forms.
The process begins by completing a briefing questionnaire with your account manager to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.
We will need to know information such as your expectations, tone of voice, target audience and communicative goals.
A social media specialist will assess your website, social media profiles and information provided in the briefing questions to develop a social media brand guide based on your specifications to align tone, style and brand use.
Please note that this service does not include developing brand logos, brand identity or any imagery.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.
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