TrueView In-Stream Ads run on videos served on YouTube or within Google Display Network videos, games and apps. These ads may also run on YouTube videos that are embedded on other sites. They can also appear on Android and iOS YouTube apps, as well as m.youtube.com. The minimum recommended video length is 12 seconds and 3 minutes is the recommended maximum video length, although there is no limit on the length of the video ad.
Viewers can skip the video ad after 5 seconds, however it will not increment a video view unless the viewer engages with the video ad or watches 30 seconds of the video or the full duration of the video if it's shorter than 30 seconds. Video interactions include clicks on the call-to-action overlays, cards and companion banners.
Running TrueView In-Stream Ads is an outstanding online advertising method to run along PPC campaigns. it can be used for branding and direct response campaigns.
We will combine our paid search expertise and native language and cultural knowledge to set up a TrueView In-Stream Ad campaign for you, identifying the strengths and weaknesses of campaigns from the perspective of both user and search engine and making adjustments to improve performance.
Flexible and innovative approaches to meet demanding goals
Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.
Head of Brand - Portakabin
Adapted for each market for maximum impact
We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals
European Associate Marketing Manager - Business Machines - Fellowes
Technical and strategic expertise
Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.
Digital Marketing Manager - Esko
For international support, look no further than Webcertain
There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.
VP Marketing Berlitz and ELS