Why do you need a social media campaign plan?
Your social media campaigns should stand out from your 'always on' content. They should be focused around one offer/product/service/event/topic/etc. and be distinguishable from each other and your other social content. The first step to a memorable campaign is a campaign plan. The plan is where you organise your existing content in order to ensure your posts are aligned with your other activities on your social media pages.
Having a campaign plan will give you a specific idea about how long you should run a social media campaign for, how you should organise your posts on your social media pages and provide you with a document in which you can create your social media posts and track when and where they are being published.
We will provide you with a social media campaign plan containing information about which platforms you should use, how many posts you should have, which countries will be included in your campaign, how many images you should use, which languages will be included in your campaign and a section for copywriting guidelines. This service is customisable as long as the scope of work does not change.