A well-maintained social media profile can be a vital online marketing tool. You can build trust with your potential customers through timely, relevant and interesting posts. Paid social posts can also be a great way to promote new products and services and generate new leads. To help you reach a wider audience, we can set up a paid social campaign for you, enabling you to target relevant audiences that you might not reach by organic posting. With this service, we will create highly-targeted campaigns which can target users based on their industry, company size, job title, education, skills, groups, country, city, gender and age.

This service can help...

When you want to expand your reach to a wider, different or more specific audience that you would not have been able through other efforts.

When you want a low-cost way to improve your marketing efforts.

When you want to generate leads.

When you want to manage your reputation.

When you want to find out what works and what does not.

Success story: How we used social media to support the overseas expansion of a UK-based tech brand

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS


Social media is a great way for your target audience to connect with your brand, and to find out what is going on in the world in real time. You can use it to manage your reputation, gauge customer satisfaction and generate leads.

Paid social posts are an easy and cost-effective way to communicate your news, updates and important messages to your target audience. They also allow you to expand your reach, as they can be created to appear to members of your target audience even if they do not follow your business. Paid social posts can target people by industry, company size, job titles, job functions, job seniority, school, field of study, degree, skills, group names, country, city, gender or age.

We will set up a paid social campaign and, if required, also define your audience. We can set a daily budget or a total budget for the lifetime of your campaign if required. We can also schedule a start and end date for each campaign.

*Please be aware that as of December 2022, LinkedIn InMail ads (sponsored messages) are no longer available in any EU countries.

How it works

The process begins by completing a briefing questionnaire to clarify your objectives. This briefing will be visible to all the team members involved with delivering the service and is the foundation for all our quality checks.

A Social Media Specialist will set up your paid social campaign based on your defined audience and the objectives that you provide in the brief.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times