Overview
Google Search Console is becoming increasingly sophisticated and plays an important role in SEO. Google Search Console provides you with a detailed set of reports about how your website is being crawled and indexed directly from the search engine's perspective. It is particularly important to learn about any fundamental problems that Google is having while accessing your site in order to eliminate them and achieve the best possible ranking.
The Global Visibility tool draws data from Google Search Console and provides you with additional insights. Whilst Google Search Console only stores data for 3 months, Global Visibility stores all data, allowing you to compare year on year, month on month, or even day by day.
This is useful because you can track the visibility and ranking position of any keyword that your site has been found for, and compare that on a daily, weekly or monthly basis. This allows you to spot trends and, if there have been ranking drops or traffic drops, you can pinpoint the day it happened, allowing you to analyse and understand the reason, and to act quickly to put a fix in place.
If you do not already have Google Search Console set up for your website, we will do this for you. We will then link your account to our Global Visibility tool. You will have ranking reports for free for as long as your site exists.
Flexible and innovative approaches to meet demanding goals
Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.
Evelyn Hodgson
Head of Brand - Portakabin
Adapted for each market for maximum impact
We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals
Hazel Goesaert
European Associate Marketing Manager - Business Machines - Fellowes
Technical and strategic expertise
Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.
Surpreet Bahl
Digital Marketing Manager - Esko
For international support, look no further than Webcertain
There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.
Tim Jordan
VP Marketing Berlitz and ELS