Why Baidu Tongji (Baidu analytics) account set-up?
Baidu is the most popular search engine in China, making it an important channel if you want to reach the Chinese market. If you already use Google Analytics, and thinking of expanding your marketing efforts into China it's a good idea to use Baidu Tongji.
Baidu Tongji (Baidu Analytics) will help you to track and improve the performance of your website/landing page by showing you a comprehensive range of data (e.g. bounce rate, conversion, ROI, etc.), and providing a range of useful analysis (e.g. visitor analysis, landing page analysis, optimisation analysis, etc.). It is a great optimisation tool to use with your Baidu PPC account. The tool provides some extra benefits including crawling your website and finding common SEO problems, such as missing alt tags and completion of meta descriptions.
Our specialist will set up a Baidu Tongji account for your website, assist you with the set-up of your goals/conversion targets and provide you with the log in details to access it.