Baidu Tongji, also known as Baidu Analytics has several benefits including checking if the Baidu script is properly installed on your website as well as all the landing pages that are being used for your Baidu ads. Like Google, Baidu allows goal tracking by page, event, number of pages viewed and visit duration but with the potential to record more unique visitors, visits and a higher bounce rate. We will assist you with setting up your Baidu Tongji account, including embedding the tracking code in the right place and setting up the goals/conversion targets for you as well.
When you want to improve the performance of your Baidu PPC campaigns.
When you want to improve your landing page and get more conversions.
When you want to gain more insights from your PPC campaigns/website.
When you want to learn your customers’ behaviours better.
Baidu is the most popular search engine in China, making it an important channel if you want to reach the Chinese market. If you already use Google Analytics, and thinking of expanding your marketing efforts into China it's a good idea to use Baidu Tongji.
Baidu Tongji (Baidu Analytics) will help you to track and improve the performance of your website/landing page by showing you a comprehensive range of data (e.g. bounce rate, conversion, ROI, etc.), and providing a range of useful analysis (e.g. visitor analysis, landing page analysis, optimisation analysis, etc.). It is a great optimisation tool to use with your Baidu PPC account. The tool provides some extra benefits including crawling your website and finding common SEO problems, such as missing alt tags and completion of meta descriptions.
Our specialist will set up a Baidu Tongji account for your website, assist you with the set-up of your goals/conversion targets and provide you with the log in details to access it.
The process begins by completing a briefing questionnaire to clarify all the information we will need to set up your Baidu Tongji account for you. This briefing will be visible to all our specialists who are involved in delivering the service to ensure the service being delivered at its best quality with regular quality checks.
Our SEO specialists will open the account and ensure the correct settings have been installed. They will also assist you with the set-up of the goals/conversion targets. In the process, Baidu will provide a tracking code to embed on the pages you want to track and we will make sure the code is put into the right place to reflect your goals accurately.
A PDF document with your log-in details and the screenshots of your account will be provided as well.
Webcertain Group is passionate about generating business growth for its clients in any part of the world. A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.