Learn your customers’ behaviours better

Baidu Tongji, also known as Baidu Analytics has several benefits including checking if the Baidu script is properly installed on your website as well as all the landing pages that are being used for your Baidu ads. Like Google, Baidu allows goal tracking by page, event, number of pages viewed and visit duration but with the potential to record more unique visitors, visits and a higher bounce rate. We will assist you with setting up your Baidu Tongji account, including embedding the tracking code in the right place and setting up the goals/conversion targets for you as well.

This service can help...

When you want to improve the performance of your Baidu PPC campaigns.

When you want to improve your landing page and get more conversions.

When you want to gain more insights from your PPC campaigns/website.

When you want to learn your customers’ behaviours better.

Want to learn more?

What our clients say

Flexible and innovative approaches to meet demanding goals

Webcertain has been a valued partner of Portakabin for over 20 years, providing the expertise required to help us grow our business in multiple European markets. With a wide-portfolio of websites and products, as well numerous internal stakeholders, we require flexible and innovative approaches to enable us to meet the demanding goals of each business unit. Webcertain understands our needs and our brand, and this enables the team to deliver cost-effective, adaptable solutions across SEO, PPC and website development which have played a vital role in our international growth and success.

Evelyn Hodgson

Head of Brand - Portakabin

Adapted for each market for maximum impact

We work with Webcertain to increase our brand awareness across key European markets and help us drive brand growth. Together, we have created campaigns utilising multiple channels and adapted for each target market to ensure maximum impact and relevancy to our audience. Webcertain has a great support team, who are easy to reach and very helpful in providing information. They understand our needs and provide a flexible approach that enables us to meet our goals

Hazel Goesaert

European Associate Marketing Manager - Business Machines - Fellowes

Technical and strategic expertise

Webcertain's understanding of language nuance and local culture ensures our messaging is relevant and compelling in each market we target, while staying true to our brand and highlighting our USPs. We rely on their technical and strategic expertise to develop both organic and paid search campaigns which will resonate with our audience and drive results across Europe. The team understands our goals and is proactive in making recommendations for improvements and suggesting opportunities. We are very happy with the results and would recommend Webcertain as an ideal partner for any brand with a global reach.

Surpreet Bahl

Digital Marketing Manager - Esko

For international support, look no further than Webcertain

There are many challenges when running international campaigns and Webcertain has provided invaluable support to us when targeting countries as diverse as China, Japan and Russia, where both cultural and linguistic knowledge are paramount for success. This knowledge, combined with skills and expertise across all digital channels, enabled us to build tailored and targeted campaigns to inform and attract students from around the globe. If you're looking for SEO, SEM or translation support in multiple languages and countries, look no further than Webcertain.

Tim Jordan

VP Marketing Berlitz and ELS

Why Baidu Tongji (Baidu analytics) account set-up?

Baidu is the most popular search engine in China, making it an important channel if you want to reach the Chinese market. If you already use Google Analytics, and thinking of expanding your marketing efforts into China it's a good idea to use Baidu Tongji.

Baidu Tongji (Baidu Analytics) will help you to track and improve the performance of your website/landing page by showing you a comprehensive range of data (e.g. bounce rate, conversion, ROI, etc.), and providing a range of useful analysis (e.g. visitor analysis, landing page analysis, optimisation analysis, etc.). It is a great optimisation tool to use with your Baidu PPC account. The tool provides some extra benefits including crawling your website and finding common SEO problems, such as missing alt tags and completion of meta descriptions.

Our specialist will set up a Baidu Tongji account for your website, assist you with the set-up of your goals/conversion targets and provide you with the log in details to access it.

How it works

The process begins by completing a briefing questionnaire to clarify all the information we will need to set up your Baidu Tongji account for you. This briefing will be visible to all our specialists who are involved in delivering the service to ensure the service being delivered at its best quality with regular quality checks.

Our specialists will open the account and ensure the correct settings have been installed. They will also assist you with the set-up of the goals/conversion targets. In the process, Baidu will provide a tracking code to embed on the pages you want to track and we will make sure the code is put into the right place to reflect your goals accurately.

A PDF document with your log-in details and the screenshots of your account will be provided as well.

Webcertain Group is passionate about generating business growth for its clients in any part of the world.

A team of native speakers of all the world’s major languages works together to achieve client objectives - no one understands working with different cultures and the nuances of language in the globe’s search engines better than the Webcertain multilingual teams. Webcertain operates in 44 languages.

Benefits of working with Webcertain:

International specialist since 1997

Transparency and online portal management

No minimum contract period

No minimum order value

International know-how shared

Quick response times

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